Isabelle Brocas Ph.D.

About

Isabelle Brocas, Ph.D., is a professor of economics at the University of Southern California and the co-director of the Los Angeles Behavioral Economics Laboratory (LABEL) and the Theoretical Research in Neuroeconomic Decision-making (TREND) Institute. My research aims to better understand how people make decisions and what motivates them. I specifically study the relationship between biological processes, cognition, and decision-making. I am particularly interested in those that occur during childhood and adolescence and how they interact with environmental factors, such as school curricula or socio-economic status, to shape behavior.

Recent Posts

Theory of Mind: Our Little Superpower

Understand others' thoughts and emotions with theory of mind, a skill that shapes our interactions and decisions. Discover how we navigate complex social landscapes.

The Development of Time Preferences in Children

Children's time preference evolves from impatience to self-control. There are strategies parents can employ to nurture this essential skill.

Unveiling the Secrets of Intelligence and Giftedness

Explore human intelligence, giftedness, brain structure, and the impact of environmental factors on life outcomes, revealing the intricate interplay shaping our minds.

The Holiday Shopping Mind

Decode impulsive and compulsive buying, learn about their triggers, and consider how they lead to post-holiday stress.

Understanding Adolescent Substance Use

Navigating the complex world of adolescent development and decision-making and the risks of substance use during that critical time.

Exploring Brain Processes During Basic Decision-Making

Explore the brain as it chooses between an apple and a donut, and learn how it balances instant gratification and long-term consequences.

The Misunderstood ADHD Struggles

Unlocking the complex world of ADHD, we explore its challenges and the crucial role of empathy and knowledge in providing support.

Adolescent Depression and Suicidal Behavior

Once thought adult-exclusive, depression grips teens, too. Rates surge in early adolescence, hitting girls hard. Learn about this pressing concern.

The Development of Quantity Assessments

Young children don't grasp that quantities stay constant despite different presentations. We explore the causes of this phenomenon and how children reason on quantities.

Children Are Not Little Adults

Understanding children's and teens' developmental trajectories is crucial for providing effective support.