Artificial Intelligence
Trust Me, I'm an AI Doctor
Identical medical advice is trusted based on its source, human or AI.
Posted July 31, 2024 Reviewed by Lybi Ma
Key points
- A new study reveals people trust human doctors more than AI, rating them higher on identical information.
- AI medical advice faces skepticism due to unfamiliarity, perceived lack of empathy, and fear of errors.
- Building trust in AI healthcare requires better explanation, emphasizing doctor-AI collaboration.
![Art: DALL-E/OpenAI Art: DALL-E/OpenAI](https://cdn2.psychologytoday.com/assets/styles/article_inline_half_caption/public/field_blog_entry_images/2024-07/AITrust.jpeg.jpg?itok=AbLYTtJC)
We're living in a world where AI is becoming integral to almost every aspect of our lives—from our homes to our doctors' offices. But here's a key insight: people aren't quite ready to trust a computer with their health concerns. A new study in Nature Medicine has shed some light on this digital dilemma.
Doctors, Data, and Trust
Researchers asked 2,280 people to rate medical advice, but here's the twist: the advice was the same, just labeled differently. The numbers tell an interesting story:
Trust Issues: People trusted "human" advice more than AI advice. On a 7-point scale, human advice scored about a quarter point higher for reliability.
Empathy Gap: When it came to empathy, human doctors again came out on top. They scored about a quarter point higher than AI on the empathy scale.
Following Advice: People were noticeably less likely to follow advice when they thought AI was involved. The difference wasn't huge, but it was clear enough to matter.
Easy to Understand: Surprisingly, whether the advice came from a human or AI didn't change how well people understood it. Both were equally clear.
Curiosity Still There: Despite the skepticism, about 1 in 5 people were still interested in trying out the AI medical advice platform. This was true whether they thought it was human or AI-generated.
These numbers show that while the advice was identical, people consistently preferred the "human touch" in their medical care. It's not about what's being said, but who (or what) people think is saying it.
The Trust Gap
Why are we so skeptical of AI doctors? The authors suggest a few reasons:
- It's new and unfamiliar. We're used to human doctors, but AI medics? That's still sci-fi for many.
- The "human touch" factor. People worry that AI can't show empathy or understand their unique situation.
- Fear of the unknown. What if the AI makes a mistake? It feels riskier than trusting a human.
The Future of Digital Health
This bias presents a significant challenge for integrating AI into medicine. Even if AI can provide accurate advice, its potential benefits may be limited if patients lack trust. However, there are ways to bridge this gap. A key step is to better explain how AI functions in healthcare, demystifying the technology for the general public. It's also crucial to emphasize that AI is designed to assist doctors rather than replace them, showcasing a collaborative approach to patient care. Finally, developing AI systems that can communicate more warmly and empathetically could help address the perceived lack of personal touch. Implementing these strategies can help build greater trust in AI-assisted healthcare, ultimately allowing patients to benefit from the best of both human expertise and technological advancements.
Trust Me, I'm an AI
AI has huge potential to improve healthcare, but work is needed to build trust. It's not just about making smarter AI; it's about making AI that people feel comfortable with. The future of healthcare might just depend on finding that sweet spot between high-tech capabilities and good old-fashioned bedside manner.
The next time you hear about an AI doctor, remember: the technology is racing ahead, but our trust needs to catch up. It's a critical journey, and we're all on it together—humans and AI alike.