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Boomers 3.0

Toward a more meaningful third act

Attention
Why Has America Always Been Obsessed with Baby Boomers?

Lawrence R. Samuel Ph.D. on February 22, 2022

“No generation in history has ever been more lavishly analyzed, dramatized, mythologized, and agonized over than the Baby Boomers,” Tom Wolfe wrote in the "American Spectator."

“No generation in history has ever been more lavishly analyzed, dramatized, mythologized, and agonized over than the Baby Boomers,” Tom Wolfe wrote in the "American Spectator."

Gender
The Culture War Against Baby Boomers

Lawrence R. Samuel Ph.D. on November 2, 2021

Baby boomers possess tremendous clout as consumers and voters. They can and should leverage this power in order to realize their own equal rights as Americans.

Baby boomers possess tremendous clout as consumers and voters. They can and should leverage this power in order to realize their own equal rights as Americans.

Bias
The Aging Rights Movement

Lawrence R. Samuel Ph.D. on October 28, 2021

As Americans, it’s our responsibility to address injustices based on the appearance of an individual.

As Americans, it’s our responsibility to address injustices based on the appearance of an individual.

Sex
Five Things That Millennials and Baby Boomers Have in Common

Lawrence R. Samuel Ph.D. on October 14, 2021

A Personal Perspective: Just as with race, gender, class, sexuality, and ability, we need to see generational differences not as a social barrier but as a celebration of diversity.

A Personal Perspective: Just as with race, gender, class, sexuality, and ability, we need to see generational differences not as a social barrier but as a celebration of diversity.

Creativity
The 10 Core Values of Baby Boomers

Lawrence R. Samuel Ph.D. on October 8, 2021

Baby boomers are actively engaged in all aspects of life, making their mostly positive presence felt and heard just as they’ve always done.

Baby boomers are actively engaged in all aspects of life, making their mostly positive presence felt and heard just as they’ve always done.

Environment
The Rise and Fall of Baby Boomers

Lawrence R. Samuel Ph.D. on September 27, 2021

The term “boomer,” which was once admired (much like “American”), is now deemed toxic, making it somewhat embarrassing to be a member of the generation.

The term “boomer,” which was once admired (much like “American”), is now deemed toxic, making it somewhat embarrassing to be a member of the generation.

Career
Should You Retire If You Can Afford To?

Lawrence R. Samuel Ph.D. on August 2, 2021

It takes a considerable amount of courage to give up whatever it is that one has done well for decades, especially given the degree to which work defines us as individuals.

It takes a considerable amount of courage to give up whatever it is that one has done well for decades, especially given the degree to which work defines us as individuals.

Grief
When a Loved One Dies

Lawrence R. Samuel Ph.D. on July 29, 2021

Although death can be said to be the only certainty of life, many Americans are wholly unprepared for it when it knocks on the door of a loved one.

Although death can be said to be the only certainty of life, many Americans are wholly unprepared for it when it knocks on the door of a loved one.

Bias
Why We Shouldn't Exaggerate Generational Differences

Lawrence R. Samuel Ph.D. on May 3, 2021

We should focus on the obvious commonalities that humans share in order to build bridges across generations and all other socially constructed barriers.

We should focus on the obvious commonalities that humans share in order to build bridges across generations and all other socially constructed barriers.