Jenna Birch

Jenna Birch is co-founder and CEO of Plum, a new dating app rooted in the science of connection. A longtime health and lifestyle journalist, she is author of the recent social science-backed dating guidebook The Love Gap: A Radical Plan to Win in Life and Love. Her work has appeared online and in print in Psychology Today, O, Cosmopolitan, ELLE, Vogue, Marie Claire, Health, SELF, Women’s Health, and Men’s Health, among other publications. She is a dating coach and the relationship advice columnist at Yahoo, where she answers reader questions and addresses the confusing nuances of modern dating culture. She attended the University of Michigan and still resides in Ann Arbor, Mich.