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Artificial Intelligence

How Will AI Revolutionize Talent Assessments In 2024?

Exploring the 14 trends to look out for next year.

Key points

  • AI will revolutionize the entire talent assessment, development, and management value chain.
  • AI will automate CV screening, competency mapping, personality assessment, and streamline workforce planning.
  • Realistic AI avatars will redefine talent assessments by assessing capability through natural conversations.
  • AI extends beyond recruitment, offering customized developmental feedback and digital coaching.

For decades, companies have relied heavily on selection tools like psychometrics (e.g. ability tests, personality assessments, work preference inventories), competency-based assessments (e.g. situational judgment tests), and behavioural-based interviews to find the perfect candidate for a vacant position. However, these tools fail to capture a complete, unbiased view of our available talent pool. Even worse, they are shockingly ineffective at predicting who will actually thrive in a job. The era of these traditional assessments is, however, coming to an end. After years of steady progress, AI is poised to massively disrupt the talent assessment space and will slowly start rendering traditional psychometric approaches to finding the “perfect candidate” obsolete.

But how will AI transform the talent assessment space and what trends should organisations keep an eye out for in 2024? Current developments in the market indicate that AI will reshape talent acquisition, talent management, and talent development in 14 ways in 2024.

AI in Talent Acquisition and Selection

  1. Automated Resume Screening. AI-powered applicant tracking systems will finally become a reality through new advancements in conversational AI. These intelligent programs will automate the initial candidate screening process by quickly extracting key skills, credentials, and experiences from resumes and matching them with job profiles. This allows companies to instantly filter for candidates that perfectly fit the job description and ones that fit the company culture; thus identifying the most promising applicants worth further review.
  2. Crafting Engaging, Unbiased Job Descriptions. Instead of relying solely on generic, dense job posts overloaded with corporate buzzwords, AI can help create more precise and descriptive listings that genuinely reflect a role. By analysing language patterns in top-performing posts, AI can identify terms, phrasing styles, and passages that tend to engage or deter certain applicant demographics. This empowers recruiters to broaden talent reach and enhance diversity through smarter creative choices.
  3. Drawing Personality Insights from Interviews and Written Responses. When interacting with candidates through interviews or assessments, AI conversational analysis will uncover deeper personality traits and soft skills, which are obscured by traditional testing methods. By detecting cues related to curiosity, empathy, integrity, and more in verbal and written responses, organizations can supplement their evaluations with a richer, more nuanced understanding of candidates’ characteristics beyond just technical ability.
  4. Automated Assessment Designs. Psychologists invest extensive time in constructing reliable, fair evaluations from scratch. But AI can autonomously generate quality test questions, scenarios, surveys, and simulation components by expertly sampling from large established human-designed databases. This expands assessment creativity and variety exponentially, while freeing up psychologists to focus on higher judgment tasks.
  5. Creating Life-Like, Conversational, and Adaptive AI-Assessors. We will see a rise in lifelike AI conversational assessment avatars that tailor the assessment experience to the candidates' responses in real time. These avatars will craft questions dynamically based on real-time reactions and responses of candidates. This fosters a low-pressure, conversational evaluation that uncovers richer insights through controlled “small talk,” instead of rigid, isolated questions via a static multiple-choice questionnaire.
  6. Realistic Interview Practice with AI. To reduce stress and help candidates master responses, users can upload company and role specifics to create simulated AI assessors that interview them using that organization’s actual language patterns and culture aspects.
  7. Automated Competency Rating from Assessments. For open-ended interviews and other qualitative evaluation methods, AI can analyse verbal complexity, tone, word choice, and other linguistic markers to automatically rate competency demonstration instead of solely relying on human judgment. This slashes time-intensive manual review work while enhancing rating accuracy and removing biases that can creep into human scoring processes.
  8. Catching Candidate Faking. Savvy applicants sometimes misrepresent strengths or temper weaknesses to appear as better fits, duping traditional assessments reliant on taking responses at face value. However, AI can detect subtle deception clues by comparing language patterns against psychological profiles of sincerity. This allows organizations to obtain more authentic insight into candidates.
  9. Instant Customized Feedback Reports. AI systems can take assessment data and instantly generate detailed feedback reports for candidates using language tuned to individual learning styles, development levels, and personal contexts.

AI in Talent Mapping and Management

  1. Automated Competency Mapping and Performance Modelling. AI can contribute to a more detailed and dynamic understanding of employee competencies and create more comprehensive competency maps of available talent pools. By analysing language data from high vs. low performers, AI systems can predict essential competencies for important roles and create performance models that are customised for specific jobs. This will support strategic workforce planning and can help target both recruitment and development initiatives.
  2. Continuous Performance Prediction. Through predictive analytics, AI can analyse historical performance data of each employee or team to predict their future success or highlight potential challenges in real time. This will enable organizations to implement proactive talent management strategies and targeted interventions for those at risk of underperformance.

Talent Development with AI

  1. Highly Personalized Employee Training Programmes. Based on historical performance data, assessment scores, and personality preferences, AI can generate detailed development suggestions tailored to individuals' strengths, developmental needs, and career aspirations.
  2. Emergence of Digital Coaches. Highly realistic avatars lay the groundwork for digital coaching, leveraging individual data and diverse coaching models to guide individuals in their career goals, personal development, and performance enhancement.
  3. Real-Time Employee Sentiment Analysis. AI can analyze real-time communication channels within the organization through MS Teams, emails, chat messages, and other collaboration platforms like Slack to gauge employee sentiment. This will help to identify positive or negative trends within each team and afford managers the opportunity to proactively address issues related to employee engagement, well-being, and team dynamics in real time.

It's clear that AI is not just a tool; it is the architect of a new narrative where organisations embracing these practices will not just evolve, but they will lead! The future is dynamic, and those who navigate it with AI as their ally will not only attract and retain top talent but will sculpt a future where innovation, efficiency, and human potential converge harmoniously.

References

França, T. J. F., São Mamede, H., Barroso, J. M. P., & Dos Santos, V. M. P. D. (2023). Artificial intelligence applied to potential assessment and talent identification in an organisational context. Heliyon, 9(4).

Hewage, A. (2023). Exploring the Applicability of Artificial Intelligence in Recruitment and Selection Processes: A Focus on the Recruitment Phase. Journal of Human Resource and Sustainability Studies, 11(3), 603-634.

Matz, S., Teeny, J., Vaid, S. S., Harari, G. M., & Cerf, M. (2023). The Potential of Generative AI for Personalized
Persuasion at Scale. PsyArXiv. https://doi.org/10.31234/osf.io/rn97c

Pargent, F., Schoedel, R., & Stachl, C. (in press). Best Practices in Supervised Machine Learning: A Tutorial for Psychologists. To appear in Advances in Methods
and Practices in Psychological Science. PsyArXiv: https://doi.org/10.31234/osf.io/89snd

Pellert, M., Lechner, C. M., Wagner, C., Rammstedt, B., & Strohmaier, M. (2023). AI Psychometrics: Using psychometric inventories to obtain psychological profiles of large language models. OSF preprint: https://osf.io/preprints/psyarxiv/jv5dt

Van Zyl, L. E., Dik, B. J., Donaldson, S. I., Klibert, J. J., Di Blasi, Z., Van Wingerden, J., & Salanova, M. (2023). Positive organisational psychology 2.0: Embracing the technological revolution. The Journal of Positive Psychology, 1-13. https://doi.org/10.1080/17439760.2023.2257640

Wang, X., Jiang, L., Hernandez-Orallo, J., Sun, L., Stillwell, D., Luo, F., & Xie, X. (2023). Evaluating General-Purpose AI with Psychometrics. arXiv preprint arXiv:2310.16379.

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